Better Man Vida Morada Lavender Agave Spirit

Better Man Vida Morada Lavender Agave Spirit takes the classic agave profile you know and pushes it into completely new territory. Built on a base of Blue Weber agave from San Julián, Jalisco, the piñas are harvested at optimal ripeness, trimmed close to the heart, and slow roasted in traditional hornos to concentrate natural sweetness and earthy depth. The resulting spirit is then blended on Long Island with The Better Man Distilling Co.’s signature lavender blend and butterfly pea flower, creating a uniquely floral, naturally purple agave spirit with no added sweeteners or artificial color. 

In the glass, Vida Morada shows off its vivid violet hue, immediately signaling that this is not your standard tequila-style spirit. On the nose, you get clear lavender aromatics layered over bright agave and gentle herbal tones. The palate is deliberately balanced: floral and botanical up front, supported by an earthy agave core and a subtle touch of natural sweetness rather than syrupy sugar. The finish is clean, with lingering lavender and a soft agave sweetness that invites another sip. 

At 40% ABV (80 proof), Vida Morada is built for mixing while still retaining enough structure to shine on its own over ice. It was designed with cocktails in mind. think lavender margaritas, modern Palomas, spritzes, and highballs where the spirit brings both flavor and color. Bartenders and home mixologists can swap it into any tequila recipe to instantly add a floral twist and a visually striking purple presentation. Chilled Magazine even highlights Vida Morada in a lavender Paloma riff, underscoring its versatility in citrus-forward drinks. 

The Better Man Distilling Co. positions Vida Morada as the world’s only lavender agave spirit, making it a compelling option for customers seeking something genuinely different for their bar cart or cocktail program. Gluten free and naturally colored, it appeals to drinkers who care as much about ingredients as they do about flavor and aesthetics. Whether you’re building an Instagram-ready cocktail menu or simply want a bottle that will surprise and impress guests at home, Vida Morada delivers distinctive character in every pour.